By: Tomi Kirk

There’s a growing shift taking place across boardrooms, bedrooms, and brunch tables. It’s not about burning bras or climbing corporate ladders—it’s about reconnecting with yourself. At the center of this movement is Monica Yates, a trauma healer, embodiment coach, and a New York Times best-selling author whose work is influencing the way women view success, power, and femininity.

Her latest book, Becoming Her: Straight Talk for Healing, Embodying, and Radiating as Your Most Powerful Self, is far from another motivational guide urging women to do more, hustle harder, or push through the pain. Instead, Monica’s message begins with the thought-provoking idea that the first step to true empowerment is not action, but undoing.

“The first step to Becoming HER isn’t doing more—it’s undoing what isn’t yours.”

With this one sentence, Yates resonates with millions of women who feel like they’re performing a role rather than living their truth. For the woman overwhelmed by expectations, disconnected from her own body, and unsure of who she even is outside of her roles, Monica suggests a path forward: Come back to you. The real you. The one before the programming, the pressure, and the pleasing.

The Feminine Energy Reawakening

So what does it really mean to “become HER”? Yates defines it not as adopting a set of traits, but as reconnecting with your true essence. Her perspective on feminine energy challenges tired stereotypes.

“It’s not about your clothes or your job,” she explains. “It’s about how safe you feel to receive, to rest, to be guided, and to feel. A woman in her feminine energy isn’t weak—she’s in alignment.”

Yates frames femininity as something powerful, grounded, and sovereign. She describes the modern feminine woman as someone who understands her worth, speaks her truth, and doesn’t shy away from being both strong and soft. And crucially, she doesn’t pretend to be fine when she’s not.

Her approach speaks to the countless women who are exhausted from living in their masculine energy all day—making decisions, leading teams, and carrying it all—and then wondering why their relationships lack spark, or why their bodies feel perpetually tense.

“You can thrive in the boardroom and embrace softness at home when your foundation is feminine energy,” she says. “Money doesn’t make you masculine. It’s how you engage with money and power that shapes your energetic balance.”

Yates, who has openly shared her experience as a female breadwinner, believes it’s possible to excel in your career while staying in your femininity, but it takes awareness. For many women, financial independence has created emotional overdrive, leaving them in a chronic state of control and burnout. That’s not empowerment, Yates suggests. That’s survival mode disguised as success.

A Fresh Perspective on Love: Empoweredly Submissive

Perhaps one of Monica’s most discussed contributions to the conversation around feminine energy is her concept of being “Empoweredly Submissive.”

To clarify, Yates isn’t suggesting women give up their power. Rather, she’s encouraging them to rethink it. Letting a man lead in a relationship, she says, doesn’t mean you’re weak or incapable. It means you’ve done the inner healing work that allows you to trust, to relax, and to receive.

“Many women aren’t resisting their partners intentionally. Their nervous systems are often conditioned to equate control with safety,” she explains. “The assumption is that being in control protects you. But often, it’s reinforcing the belief that says, ‘I can’t trust anyone else.’”

Yates notes that rebuilding this trust isn’t about pretending—it’s about healing. Healing your relationship with men, your past experiences, and the idea that you’re safer alone. That’s where true freedom can emerge.

Her message is connecting deeply with high-achieving women who are tired of being “the strong one” all the time. Women who crave partnership, softness, and intimacy—but don’t feel safe enough to let their guard down.

“Power isn’t just control or assertiveness,” she says. “There’s profound power in receiving. There’s power in softness. There’s power in allowing yourself to be led when it feels right.”

Leading the Global Conversation

It’s not surprising that Becoming HER is gaining traction as a movement, not just a book. Monica Yates has a gift for articulating what so many women have felt but didn’t know how to express. Through her podcast, workshops, in-person Immersion events, coaching programs, and now her writing, she’s creating a space where women can rediscover the parts of themselves they’ve long buried beneath ambition, people-pleasing, and perfectionism.

This isn’t just a return to femininity—it’s a return to truth. The truth is that you don’t have to prove your worth. The truth is that success without alignment may feel hollow. The truth that softness isn’t weakness—it’s wisdom.

Monica is a respected trauma healer and embodiment coach, a New York Times best-selling author, and the Founder/CEO of Monica Yates Health. For the last 8 years, through somatic trauma healing and deep embodiment work, Monica has supported women in navigating hyper-masculinity and cultivating their feminine energy in a sustainable way, fostering growth in all areas of their lives—business, love, family, health, and fertility. More information on Monica, her workshops, and her notable book, Becoming Her: Straight Talk for Healing, Embodying, and Radiating as Your Most Powerful Self, can be found at www.monicayateshealth.com.

Published by Jeremy S.