By: Hunter Thomas

Canetha Amour-Porter has never been one to back down from a challenge. In fact, she’s made a career out of turning her biggest obstacles into her greatest strengths.

Growing up, Canetha faced a number of personal struggles – but rather than letting these experiences define her, she’s used them as fuel to build a multifaceted career as a bestselling author of “The Ultimate Woman’s Networking Guide,” sought-after keynote speaker, and community leader, all while championing a message of holistic empowerment for women.

Now, with the launch of her transformative “Amour Method” program, Canetha is poised to take her mission to an even greater level, supporting high-achieving women in business to achieve the kind of success and fulfillment she’s fought so hard to attain in her own life.

Overcoming the Odds

Canetha’s journey has been anything but linear. As a shy child, she often felt like an outsider. It wasn’t until later in life that she discovered she was dyslexic and has ADHD – conditions that, at the time, were largely misunderstood.

“I knew from a young age that something was different about me, but I didn’t have the language or the support to understand what that was,” Canetha reflected. “I was constantly comparing myself to my peers and feeling like I just didn’t measure up. It was a very lonely and isolating experience.”

Rather than succumbing to those feelings of inadequacy, however, Canetha found solace in building deep, meaningful connections with the people around her. Her innate ability to make others feel safe and understood became a superpower that would serve her well in the years to come.

“I think that’s why I’m so passionate about creating community and providing that sense of belonging for other women,” she said. “I know firsthand how powerful it can be to have a supportive network, especially when you’re facing challenges that feel insurmountable.”

Building Community, Empowering Women

What began as a journey of self-discovery soon evolved into a mission to help others overcome their own obstacles. That transformation took shape when Canetha developed an all-natural skincare line to address her and her family’s personal skin concerns. Armed with her entrepreneurial spirit, Canetha was ready to take her next big step. What started as a passion project in skincare quickly blossomed into a thriving business, allowing her to quit her corporate management job and pursue entrepreneurship full-time.

As Canetha’s business grew, so did her desire to create a supportive community for other women like herself – driven, ambitious, but often feeling isolated in their pursuit of success. In 2020, she launched the Amour Women, a community for business women to thrive and find connection. In 2025, she will launch the Amour Women Work Community – a co-working space for women only to nurture well-being. 

“I had this group of friends who were all going through similar challenges during the pandemic – trying to keep our businesses afloat while also caring for our families and managing our own mental health,” Canetha recalled. “We would get together and just be vulnerable with each other, crying and processing our fears and frustrations. I realized that so many other women needed that kind of safe space, too.”

Through the Amour Women, Canetha provides members with networking events and personal development programming. The goal, she says, is to empower women to thrive in all areas of their lives – not just their careers.

Canetha is also gearing up to open the doors to the Amour Women Work Community’s first physical location in January 2025. This luxury coworking space will be the first of its kind in the Metro Detroit area, catering exclusively to ambitious, high-achieving women.

The 14,000-square-foot facility will boast an impressive array of amenities designed to support women’s holistic wellbeing, including a full-service gym, private nap pods, and a yoga and meditation studio. Members will also have access to a bustling event space, private meeting rooms, and a stylish lounge area perfect for networking and collaboration.

“It’s not enough to just be successful on paper,” Canetha explained. “True, lasting fulfillment comes from nourishing every aspect of who you are – your finances, your physical health, your mental and emotional wellbeing, your spiritual practice, and your most important relationships. That’s the foundation of the Amour Method.”

A Holistic Approach to Growth

Speaking of the Amour Method, this latest venture from Canetha represents the culmination of her life’s work. Launching in January 2025, the program is a comprehensive, five-pillar system designed to help high-achieving women entrepreneurs and executives achieve balance and success in all areas of their lives.

“As women, we’re often conditioned to believe we have to choose between our careers and our personal lives,” Canetha said. “The Amour Method challenges that narrative and shows that true, lasting success comes from nurturing every facet of who we are.”

Through monthly group coaching, specialized workshops, and an exclusive online community, Amour Method members gain the tools, resources, and connections they need to develop sustainable habits and mindsets for holistic growth. The program’s five pillars – financial, physical, mental, spiritual, and relational – work in tandem to empower participants to show up as their best, most fulfilled selves, both in business and in life.

“I created this program to be the supportive community and comprehensive toolkit that I wish I had access to earlier in my entrepreneurial journey,” Canetha shared. “By addressing all the different areas of a woman’s life, the Amour Method equips participants with everything they need to achieve the kind of success that truly lasts.”

With the Amour Method now open for enrollment, Canetha is poised to take her mission of women’s empowerment to new heights. And if her past is any indication, there’s no limit to what she can accomplish when she sets her mind to it.

To learn more about the Amour Method and sign up for the waitlist, click here. 

About Canetha Amour-Porter 

Canetha Amour-Porter is a multi-passionate entrepreneur, author, wife and mother to five adult children, and community builder on a mission to help women thrive in all areas of their lives. In addition to the Amour Method, she is the founder of a luxury coworking space for women and the author of the bestselling book, “The Ultimate Woman’s Networking Guide.” Canetha has been featured in numerous publications and podcasts, and is a sought-after speaker on topics ranging from entrepreneurship to self-care. To sign up for The Amour Method, click here. 

Published by Zane L.