By: Nic Abelian
Every Woman is Worthy™, a fast-growing startup brand, is making waves in the realm of women’s empowerment through its unique approach of offering uplifting products and donating profits to organizations supporting marginalized and oppressed women. Founded by Maggie Winzeler, a seasoned advocate for women’s empowerment through fitness and wellness, the brand is dedicated to ensuring every woman recognizes her value and can advocate for herself.
Maggie Winzeler’s extensive experience in empowering women spans over 18 years, with her work being featured in prominent media outlets such as NBC News, Thrive Global, MyFitnessPal, Shape, and The Washington Examiner. Her journey into founding Every Woman is Worthy™ was shaped by personal experiences of overcoming adversity, including a serious accident and a late pregnancy loss that underscored the critical need for women to have a secure sense of self-worth. These experiences inspired Maggie to create a brand that not only affirms and validates women but also fosters collective healing, empowerment, and advocacy for women’s rights and equality.
Photo Courtesy: Maggie Winzeler
In just one year, Every Woman is Worthy™ has reached women worldwide, with its uplifting products gaining popularity across the USA. The brand’s commitment to giving back is evident in its donation of first-year end net profits to three organizations focused on improving reproductive dignity and safety. This approach sets Every Woman is Worthy™ apart from other brands, as it consistently celebrates and advocates for women every day of the year, rather than through short-term marketing campaigns.
The brand’s unique message resonates deeply with women, offering them an emotional connection that evolves as they navigate their daily lives. This connection is reinforced through the brand’s high-quality casual wear, including popular embroidered hats, hoodies, sweatshirts, crop tops, and eco-friendly products like the “Worthy Era” hat made from recycled plastic bottles. Shopping with Every Woman is Worthy™ is not only an uplifting experience due to the positive messages on the apparel but also a way to support a brand that genuinely cares about giving back to women in need.
Every Woman is Worthy™ is dedicated to advocating for women’s rights and providing a platform for women to feel valued and supported. This dedication is reflected in the brand’s growing community and its mission to become a household name while increasing its impact and giving.
Photo Courtesy: Maggie Winzeler
The importance of the brand’s mission is underscored by the ongoing challenges women face globally. The stripping away of safety, protection, dignity, respect, and freedom directly impacts women’s mental health, relationships, and ability to advocate for themselves. Every Woman is Worthy™ aims to address these issues by providing a message of inherent value and self-worth.
Quotes from the brand’s Instagram page encapsulate its mission and resonate with its audience:
- “It shouldn’t be audacious for a woman to say that she is valuable. It should be standard.”
- “Every woman deserves to feel that she is enough. Not tomorrow. Today. Right now.”
- “A strong woman stands up for herself. A stronger woman stands up for everyone else.”
- “Uplifting marginalized women isn’t just a nice idea. It’s a moral obligation and the path to a more prosperous world for diverse people.”
- “Every woman deserves the liberty to own her body, mind, and spirit.”
Every Woman is Worthy™ stands out in the crowded space of women’s empowerment brands by offering a consistent and genuine commitment to celebrating and advocating for women. The brand’s focus on long-term impact, high-quality products, and meaningful giving back creates a powerful and resonant message that continues to attract and inspire women worldwide.
For more information and to explore the latest collections, visit Every Woman is Worthy™ at their website, follow them on Instagram, and check out their latest collection and new arrivals.
Published by: Holy Minoza
