Women's Journal

Liz Sothoron Is Changing the Way We Buy Homes with Digital Tools

Liz Sothoron Revolutionizing Home Buying with Digital Tools
Photo: Unsplash.com

By: PR Team Cloud Realty

Buying a home can be one of the exciting yet overwhelming experiences. With so many options, schedules, and decisions to make, it’s easy to feel like you’re swimming in a sea of possibilities. Enter Liz Sothoron, a realtor who’s using cutting-edge technology to simplify that process—making house hunting easier, faster, and more immersive.

Liz believes in giving her clients more than just traditional listing photos; she offers them a virtual experience. “With 3D tours, buyers can move through a home room by room, taking their time to inspect every corner,” she explains. Instead of scheduling multiple in-person visits, buyers can virtually walk through homes at their own pace, right from their phones or laptops. It’s like being there without ever leaving your couch.

But it’s not just the inside of a home that Liz highlights. With drone videos, she provides a complete view of the property and its surroundings. “Seeing the neighborhood, the streets, and even how the home sits on the lot helps buyers visualize their future life there,” Liz shares. This perspective can be crucial for buyers looking to understand the community they’ll potentially join.

What makes Liz stand out isn’t just her use of technology but her dedication to making it accessible to everyone. For buyers who might not be familiar with virtual tours or digital tools, she offers personalized assistance. “Not everyone is a tech expert, and that’s okay,” Liz says. “I’m here to walk them through the process, step by step, so no one feels left behind.” Her goal is to ensure that every client, no matter their technical skill, can take full advantage of these tools.

Liz’s approach isn’t just about convenience; it’s about efficiency. She recalls a recent client who, using 3D tours, was able to narrow down their options to a few homes before visiting in person. By the time they saw the properties, they already knew which one felt like “the one.” “It really speeds up the decision-making process,” Liz notes, “and that saves time for everyone.”

Yet, despite her enthusiasm for digital house hunting, Liz doesn’t think it will ever completely replace the in-person experience. “There’s something special about walking through a home, feeling the light, hearing the sounds, and getting a real sense of the space,” she says. Digital tools are perfect for that first step—helping buyers explore their options—but the emotional connection to a home still happens best in person.

Looking toward the future, Liz believes buyers will expect more digital experiences upfront. As the real estate market becomes more tech-savvy, having detailed online representations of homes will likely become a standard expectation. But she also feels strongly that the personal aspects of home buying—seeing, touching, and experiencing a space in person—will never fully go away. “There’s so much emotion tied to finding the perfect home. That’s something you just can’t replicate online,” she adds.

For Liz, adapting to this digital revolution is about more than just keeping up with trends—it’s about offering more value to her clients. From crafting personalized virtual tours to providing data-driven insights, she’s giving buyers the tools they need to make informed and confident decisions. But even as technology becomes a bigger part of real estate, Liz is clear: it’s the human touch that sets a great realtor apart. “I’m not just here to sell homes,” she says with a smile. “I’m here to guide people through one of the biggest decisions of their lives.”

In a world that’s becoming increasingly digital, Liz Sothoron is proving that technology and personal expertise don’t have to compete—they can work together to create a more seamless, fulfilling home-buying experience. With her, it’s not just about finding a house; it’s about finding the perfect place to call home.

 

Disclaimer: This content is for informational purposes only and is not intended as financial advice, nor does it replace professional financial advice, investment advice, or any other type of advice. You should seek the advice of a qualified financial advisor or other professional before making any financial decisions.

Published by: Martin De Juan

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