Lady Landscaper Encourages Other Women to Start Blue Collar Businesses

Women's Journal Staff on June 18, 2024

Bertie County, NC — Tayloe’s Lawn Care Services, LLC, a family-run business specializing in comprehensive lawn care and landscaping services, is challenging traditional roles in the industry. Co-founded by Deborah Tayloe and her husband Randy, this company stands out in a historically male-dominated field, championing women’s empowerment and advocating for entrepreneurial ventures in blue-collar industries.

Tayloe’s Lawn Care Services, LLC, offers a range of services, including lawn care, garden bed maintenance, and hedge trimming, all executed with meticulous attention to detail. Their commitment to treating every property with the same respect and care as their own sets them apart from the competition. Unlike many companies that prioritize quick fixes over quality, Tayloe’s emphasizes the importance of proper plant and lawn maintenance through continuous education and certification.

Deborah Tayloe holds a B.S.Ed. degree from Edinboro University of Pennsylvania and has recently completed a certification in Water and Soil Management. Her husband Randy, a certified Custom Applicator by the NC Department of Agriculture, continually pursues additional training to stay ahead in the industry. This dedication to education ensures that Tayloe’s Lawn Care Services can tackle almost any plant or lawn care challenge, providing solutions rooted in scientific knowledge.

Deborah’s journey into the landscaping business was influenced by her extensive background in sales and marketing for Fortune 500 companies and her experience as an SEO copywriter in science-related fields. When Randy expressed his desire to pursue a career in landscaping, Deborah seized the opportunity to combine their skills and start a family business. Her marketing expertise played a crucial role in building the company’s brand and reputation, while Randy focused on the operational aspects.

Their collaboration has paid off, resulting in a successful business that not only provides stable income but also offers a fulfilling career path. Deborah’s message to women is clear: blue-collar industries and trades are not off-limits. She encourages women to take control of their futures by starting their own businesses, whether alone or with a partner.

Tayloe’s Lawn Care Services, LLC, is more than just a lawn care company. It is a testament to the power of determination, education, and the breaking of gender barriers. “Tayloe’s Lawn Care Services, LLC, realizes that the details that make a customer happy matter. Lots of people ‘cut grass;’ we take it a step beyond and ensure the turf we care for is well-detailed,” says Deborah Tayloe.

The small company’s unique approach and dedication to excellence have earned it a loyal customer base. The Tayloes’ unwavering commitment to their craft and their clients is reflected in every project they undertake.

As a majority shareholder and a driving force behind the business, Deborah serves as a role model for women in the industry. Her story demonstrates that with passion, education, and a willingness to take risks, women can succeed in any field they choose. By sharing her experience, she hopes to inspire others to pursue their entrepreneurial dreams and contribute to the growing presence of women in blue-collar industries.

Tayloe’s Lawn Care Services, LLC, continues to thrive, proving that a family business led by a determined woman can excel in a competitive market. For more information about their services, visit their website at Tayloe’s Lawn Care Services or follow them on Facebook and LinkedIn.

Published by: Khy Talara

Paige Killian: Embracing Change and Pivoting with Confidence

Women's Journal Staff on June 18, 2024

Paige Killian is a dynamic force of positivity and resilience. Her journey from being an elementary school teacher to the Founder and CEO of her professional organizing company and now an award-winning keynote speaker and mompreneur strategist is an inspiring tale of embracing change with confidence. With her infectious enthusiasm and practical approach, Paige has empowered countless individuals to pivot in their lives and careers. Let’s delve into Paige’s transformative journey and the key principles she advocates.

The Fear of Change

Paige begins her talk by addressing a common fear: the anxiety and uncertainty that come with change. She highlights that our brains are wired to keep us safe, which often means resisting change. However, Paige challenges her audience to consider what it would feel like to embrace change with confidence, trusting that everything will work out for the best. This mindset shift is crucial for personal and professional growth.

From Teacher to Mompreneur

Paige’s journey is a testament to the power of adaptability. She spent 15 years as an elementary school teacher before transitioning to a professional organizer. Her ability to pivot didn’t stop there; she also became a successful mompreneur strategist, bestselling author, and multi-award-winning, top-ranked podcast host, speaking at events around the world. Paige credits her ability to navigate these changes to a lesson she learned from her kindergarten students: the importance of breaking tasks down into three simple steps.

The 3 E’s Philosophy

Inspired by her teaching experience, Paige developed a strategy called the 3 E’s Philosophy. This approach involves simplifying tasks to three steps at a time, making them manageable and less overwhelming. When she applied this strategy to her professional organizing clients, it proved equally effective. Paige’s philosophy helped busy moms stay focused and achieve their goals without feeling stressed.

Adapting to New Challenges

The onset of the COVID-19 pandemic in 2020 posed a significant challenge to Paige’s in-home organizing business. In response, she had to pivot once again. She started her first podcast, sharing the 3 E’s Philosophy with a broader audience. The Mom’s Organization Motivation Podcast’s success led to the publication of her best-selling book, I’VE GOT YOU, GIRLFRIEND!: Why Getting Organized & Living This Mom Life is NOT a Solo Mission. Paige emphasizes that even without technical expertise or prior experience in podcast production or writing a book, breaking tasks into three simple steps at a time allowed her to overcome obstacles and thrive.

The Art of the Pivot

Paige’s journey taught her that there’s an art to pivoting that requires embracing change, not resisting it. On her weekly Time To Pivot podcast she shares how the confidence to pivot comes from following her 3 E’s: Essential, Enhancement, and Extra. The Essential step involves taking initial action, which is often the hardest part for all of us when facing change. Paige says this is doing our research and learning everything we can about our upcoming goal. The Enhancement is to focus on one thing at a time, and the Extra is asking for help, which gets us through to the finish line. This framework not only helps in personal endeavors but also in professional growth and adaptation.

Turning Passion into Purpose

Through her work, Paige has turned her passion into purpose. By helping others confidently embrace change and make those necessary pivots, she has made a significant impact. Her infectious positivity and practical strategies resonate with a wide audience, from busy moms to corporate leaders. Paige’s ability to connect with people, even in virtual settings, demonstrates her authentic and relatable approach.

Empowering Others

Paige’s story is not just about her success but also about empowering others to achieve their potential. Her talks are filled with personal anecdotes and practical advice, making complex concepts accessible. By sharing her own experiences and challenges, Paige inspires others to embrace their journeys with confidence and resilience.

Conclusion

Paige Killian’s story is a powerful example of how embracing change with confidence can lead to extraordinary success. Her 3 E’s Philosophy provides a practical framework for navigating life’s challenges and achieving goals. Through her work as a motivational speaker, mompreneur strategist, author, and podcast host, Paige continues to inspire and empower others to do the same. Her journey reminds us that with the right mindset and simplified strategies, we can turn obstacles into opportunities and create a fulfilling, purpose-driven life.

Published by: Martin De Juan

Gina Poslusny on Embracing Digital Tools in Real Estate

Women's Journal Staff on June 18, 2024

In this fast-evolving world, technology is significantly transforming the real estate landscape, making house hunting more accessible and engaging than ever before. Gina Poslusny, a seasoned real estate expert, is witnessing this transformation firsthand, highlighting how tools like 3D tours and drone videos are reshaping the home-buying experience.

One of the standout benefits of 3D tours and drone videos is the enhanced perspective they provide. Unlike traditional photos, these digital tools allow buyers to thoroughly explore a property’s layout and flow. Gina finds this particularly valuable for today’s busy buyers, who often lack the time to visit multiple homes in person. By virtually touring properties, buyers can effectively narrow down their choices, focusing their in-person visits on their top contenders. This not only saves time but also keeps buyers more engaged, as interactive tours are far more captivating than static images.

For sellers, incorporating these digital tools into listings is a game-changer. Properties that feature 3D tours and drone videos tend to stand out in a crowded market, attracting more attention and generating serious inquiries. The captivating aerial views offered by drone footage can pique the interest of buyers who might not have considered a property otherwise. According to Gina, these tools provide a richer and more informative experience, giving sellers a competitive advantage in the marketplace.

Ease of use is also a critical factor. Gina collaborates with companies that ensure virtual tours are seamlessly integrated into popular platforms like Zillow and Realtor.com. This approach makes the technology accessible to all potential buyers, regardless of their tech skills, with just a simple click.

Gina has observed the tangible impact of digital tools on the buying process. Recently, a buyer with a hectic schedule managed to shortlist properties through virtual tours, which expedited their decision-making process and boosted their confidence in their choices. The convenience of exploring homes from the comfort of one’s own home aligns perfectly with modern buyers’ expectations for efficiency and comprehensive information.

Looking forward, Gina envisions a future where digital house hunting continues to grow but complements rather than replaces traditional methods. The unique experience of physically walking through a home and experiencing the neighborhood is irreplaceable. However, digital tools will undoubtedly streamline the initial stages of the buying process, making it smoother and more efficient.

The long-term implications of this digital shift are profound. Buyers will come to expect more upfront transparency and detailed information. Real estate agents will need to adapt by leveraging digital tools to provide deeper insights and more personalized services. This shift could also spark increased interest in suburban and rural areas as remote work becomes more prevalent.

Real estate agents and agencies are not merely adapting to these technological advancements; they are actively embracing them. Establishing a robust online presence, offering virtual tours, and utilizing data analytics have become essential components of an agent’s toolkit. Gina emphasizes that these advancements enhance, rather than diminish, the role of real estate professionals. By saving time on initial viewings, agents can focus on delivering personalized advice and support, reinforcing their value in the home buying process.

In conclusion, the digital transformation in house hunting, driven by tools like 3D tours and drone videos, is revolutionizing the real estate market. These innovations make the home-buying more efficient and engaging, setting new standards for buyer expectations. As Gina Poslusny underscores, while digital tools will continue to evolve, the irreplaceable personal touch and community feel of real estate will always remain vital, ensuring a balanced integration of technology and tradition in the industry.

Published by: Khy Talara